XS Toys is a toy store chain operated by Biblusi Group, offering toys and play products across its Georgian locations. In December 2022 the brand opened its first store abroad in Celje, Slovenia, as part of the group’s European expansion.
XS Toys is positioned alongside Pepela within the group’s children’s retail portfolio and shares group-wide promotions and outlet offers.
What's good
- Established toy brand backed by Biblusi Group
- Internationally expanding chain
- Group-wide promotions and cashback
Trade-offs
- Selection varies by location
- Overlaps with the group's Pepela stores
