Ice cream is one of the categories Goodwill makes under its own production, alongside its gastronomy, confectionery and meat lines. The chain markets its in-house assortment as a core distinguishing feature of the Goodwill format.
Goodwill’s own ice cream is offered in its hypermarkets as part of this own-production range.
What's good
- Made under Goodwill's own production
- Part of a broad in-house gastronomy range
Trade-offs
- Seasonal availability
- Sold mainly at larger branches
